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The online global merchant Groupon has announced that it will lay off nearly 10 per cent of its workforce and stop operations in seven countries.
In a blog post, the company made the announcement saying that over the next several months they will eliminate 1,100 positions, primarily in international deal factory and customer service. Over the past two years, the company started the process of streamlining operations as a global company. Groupon will also exit markets in a number of countries, including Morocco, Panama, the Philippines, Puerto Rico, Taiwan, Thailand, and Uruguay. The company recently also exited Greece and Turkey.
Despite the announcement, Groupon says they believe they are “stronger than ever.”
“We’re doing all we can to make these transitions as easy as possible, but it’s not easy to lose some great members of the Groupon family,” reads the blog post. “Yet just as our business has evolved from a largely hand-managed daily deal site to a true ecommerce technology platform, our operational model has to evolve. Evolution is hard, but it’s a necessary part of our journey. It’s also part of our DNA as a company and is one of the things that will help us realize our vision of creating the daily habit in local commerce.”
Groupon says its mission to connect local commerce will remain the same and they will continue to provide customers with deals.